Ferrari's First EV Sold to Apple Shareholder for $40m
Florida billionaire buys historic car, designed by Jony Ive. Sale benefits Ferrari Foundation.

Herbert Wertheim, a billionaire from Florida, has purchased the first production Ferrari Luce, an electric vehicle designed with input from former Apple design chief Jony Ive. The unique car, known as Chassis Zero, was sold at an RM Sotheby's auction for a staggering $40 million.
Wertheim, a long-time Apple shareholder since the company's IPO in 1980, acquired the vehicle at the exclusive event. The sale of this groundbreaking car is significant not only due to its hefty price tag but also because it marks a new era in Ferrari's history as the company ventures into electric vehicles.
The Ferrari Luce is a result of the company's efforts to innovate and stay ahead in the automotive industry. With Jony Ive's design expertise, the car boasts a sleek and futuristic look that is sure to turn heads. As the former design chief of Apple, Ive is known for his work on iconic products such as the iPhone and MacBook.
The entire sale proceeds of the Ferrari Luce will benefit the Ferrari Foundation, which supports various charitable causes. This philanthropic effort is a testament to the company's commitment to giving back to the community.
Wertheim's purchase of the Ferrari Luce is not only a significant investment but also a nod to the company's rich history and heritage. As a long-time Apple shareholder, Wertheim has demonstrated his appreciation for innovative design and technology.
The sale of the Ferrari Luce has generated significant buzz in the automotive industry, with many enthusiasts and collectors eager to get their hands on the company's first electric vehicle. As Ferrari continues to push the boundaries of innovation, it will be exciting to see what the future holds for the company.
In the context of the growing demand for electric vehicles, Ferrari's entry into the market is a significant development. With many countries implementing stricter emissions regulations, car manufacturers are under pressure to produce more environmentally friendly vehicles. Ferrari's foray into the electric vehicle market is a testament to the company's commitment to sustainability and innovation.
The purchase of the Ferrari Luce by Herbert Wertheim is a significant event that marks a new era in the company's history. As the automotive industry continues to evolve, it will be interesting to see how Ferrari's electric vehicles perform in the market. With its rich history, commitment to innovation, and philanthropic efforts, Ferrari is sure to remain a major player in the industry.
The significance of this sale extends beyond the automotive industry, as it highlights the growing trend of luxury brands embracing sustainability and innovation. As consumers become increasingly environmentally conscious, companies like Ferrari are adapting to meet the demand for eco-friendly products. This shift towards sustainability is a positive development that is likely to have a lasting impact on the industry.
In conclusion, the sale of the Ferrari Luce to Herbert Wertheim is a significant event that marks a new era in Ferrari's history. With its commitment to innovation, sustainability, and philanthropy, the company is poised to remain a major player in the automotive industry. As the industry continues to evolve, it will be exciting to see what the future holds for Ferrari and its electric vehicles.
Frequently asked questions
Who bought Ferrari's first electric vehicle?
Herbert Wertheim, a Florida billionaire and long-time Apple shareholder.
How much did the Ferrari Luce sell for?
The vehicle was sold at an auction for $40 million, with the proceeds benefiting the Ferrari Foundation.