Tuesday, 1 September 2026 MUMBAI EDITION LIVE

Tim Cook Steps Down as Apple CEO

Tim Cook ends 15-year run, thanks staff, and endorses successor John Ternus.

Mumbai Alert · City Desk
Mumbai Alert · City Desk
City Desk · Mumbai Alert News · Tue, 01 September 2026 at 09:19 am
Tim Cook Steps Down as Apple CEO

Tim Cook has signed off as Apple's chief executive with a farewell note to employees, expressing gratitude and endorsing his successor, John Ternus. In the memo, Cook thanked staff for their support and credited the company's success to its employees, describing Apple's culture as exceptional.

Cook's departure from the CEO role does not mean he is leaving Apple altogether, as he transitions into the role of executive chairman. He will focus on the company's relationships with governments and policymakers. Cook closed the memo by telling staff he looks forward to seeing them around Apple Park in his new capacity.

Under Cook's 15-year tenure, Apple grew from a consumer electronics maker into a sprawling ecosystem spanning devices, services, chips, payments, and digital content. The company became the first publicly traded American company to reach a $1 trillion market capitalization in 2018 and went on to cross $2 trillion and $3 trillion.

Apple confirmed the succession plan in April, with its board unanimously approving Ternus as the next chief executive. Cook's exit marks the end of an era, and he will be remembered for transforming Apple while championing sustainability, privacy, and inclusion.

Cook's push to expand manufacturing in India has been a game-changer, creating jobs and building local supply chains. As he steps down, John Ternus takes over as CEO, effective September 1. Ternus is expected to lead Apple into its next phase of growth and innovation.

The succession plan has been described as a long-term process, and Cook's endorsement of Ternus has been seen as a vote of confidence in his ability to lead the company. As Cook begins his new role as executive chairman, he will continue to play a key role in shaping Apple's relationships with governments and policymakers.

In a tweet, Cook expressed his gratitude to the Apple community, saying his love for the company would never change. He also thanked employees for being a constant source of inspiration and expressed his excitement for the next chapter.

Amitabh Kant, a former CEO of NITI Aayog, praised Cook's leadership, saying he transformed Apple while championing sustainability, privacy, and inclusion. Kant also highlighted the impact of Cook's push to expand manufacturing in India, creating jobs and building local supply chains.

As the news of Cook's departure spread, many took to social media to praise his leadership and wish him well in his new role. The end of Cook's tenure marks a new era for Apple, and it will be interesting to see how the company evolves under Ternus' leadership.

In the coming months and years, Apple is expected to continue its focus on innovation and growth, with Ternus at the helm. The company's success under Cook's leadership has set a high standard, and it will be exciting to see how Ternus builds on this foundation.

The transition from Cook to Ternus marks a significant change for Apple, but the company's commitment to its values and mission remains unchanged. As Cook begins his new role, he will continue to play a key role in shaping Apple's future, and his legacy will be remembered for years to come.

In conclusion, Tim Cook's departure as Apple's CEO marks the end of an era, but it also represents a new beginning for the company. With John Ternus at the helm, Apple is poised for continued growth and innovation, and it will be exciting to see what the future holds for this technology giant.

Frequently asked questions

Who is the new CEO of Apple?

John Ternus is the new CEO of Apple, effective September 1.

What will Tim Cook's new role be?

Tim Cook will become the executive chairman of Apple, focusing on the company's relationships with governments and policymakers.

appletim cookjohn ternustechnologyceo
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