Friday, 28 August 2026 MUMBAI EDITION LIVE

Rakhi Business Booms to Rs 25k-cr

Rakhi becomes big business, Tagore's unity thread now a Rs 25k-cr industry.

Mumbai Alert · City Desk
Mumbai Alert · City Desk
City Desk · Mumbai Alert News · Fri, 28 August 2026 at 04:11 pm
Rakhi Business Booms to Rs 25k-cr

The Rakhi festival, which originated as a thread of unity, has evolved into a booming trade worth Rs 25,000 crore.

The festival has its roots in Indian culture and history, with the tradition of tying a Rakhi thread on the wrist of a brother by a sister to symbolize their bond and affection.

Rabindranath Tagore, a renowned Indian poet and philosopher, played a significant role in popularizing the festival as a symbol of unity and brotherhood during the British colonial era.

Over time, the festival has undergone significant changes, with the Rakhi thread becoming a commercial product. The industry has grown exponentially, with a wide range of Rakhis available in the market, from simple threads to elaborate and expensive designs.

The growth of the Rakhi industry can be attributed to the increasing demand for Rakhis, particularly in urban areas. The festival has become a major commercial event, with manufacturers, wholesalers, and retailers making significant profits.

In addition to the traditional Rakhi thread, the industry has also expanded to include other products such as Rakhi gifts, greeting cards, and chocolates.

The online market has also played a significant role in the growth of the Rakhi industry, with many e-commerce platforms offering a wide range of Rakhis and related products.

The Rakhi festival has become a significant contributor to the Indian economy, with the industry generating revenues of Rs 25,000 crore.

The festival has also created employment opportunities for many people, particularly in the manufacturing and retail sectors.

In conclusion, the Rakhi festival has undergone a significant transformation from a simple thread of unity to a booming trade worth Rs 25,000 crore.

The festival continues to play an important role in Indian culture and tradition, while also contributing significantly to the country's economy.

Frequently asked questions

What is the current value of the Rakhi industry in India?

The Rakhi industry is currently worth Rs 25,000 crore.

Who played a significant role in popularizing the Rakhi festival?

Rabindranath Tagore, a renowned Indian poet and philosopher, played a significant role in popularizing the Rakhi festival as a symbol of unity and brotherhood.

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