IIM-Indore Study: Environmental Issues Get Front-Page Attention
Environmental issues received substantial front-page attention, but coverage was limited to climate crises and human impacts.

A recent study by IIM Indore's Prof Sangeetha Unnithan found that environmental issues received significant front-page attention in India's leading English-language newspapers during the country's G20 presidency. The study examined environmental coverage in two national English dailies between January and June 2023 and identified 435 front-page environmental stories.
The research analysed 360 newspaper editions and found that environmental issues appeared roughly once a day on average, with 32 stories published as lead stories. More than half of the stories also carried visuals, underscoring their prominence. However, newspapers gave considerably more attention to environmental crises than to the government's sustainability initiatives linked to the G20.
The study found that weather-related stories were the most prominent environmental category, followed by pollution, natural disasters, and wildlife. The prominence of extreme weather helped highlight climate-related disruptions and India's growing vulnerability to climate change. Yet, coverage remained concentrated, with the five largest categories accounting for more than three-quarters of all environmental stories.
The study also found limited diversity in sources, with nearly half of the stories relying on two or fewer sources. Government officials were the most frequently quoted voices, while scientists, environmental experts, activists, and affected communities received comparatively less representation. This could narrow the range of perspectives available to the public on complex environmental issues.
Data journalism was also underused, featuring in only about one-fifth of the stories. The study noted that greater use of data could improve public understanding and promote evidence-based debate. Frame analysis found that environmental coverage was overwhelmingly problem-oriented, with the most common narrative portraying the environment as an 'ailing planet'.
The study described this as a predominantly anthropocentric approach, contrasting with the eco-centric values associated with the G20 sustainability agenda. The study concludes that newspapers succeeded in putting environmental issues firmly on the national agenda but fell short of creating conditions for inclusive and informed public debate.
The findings of the study highlight the need for broader coverage of environmental issues, including scientific, community, and independent voices. This could help promote a more nuanced understanding of environmental issues and foster a more informed public debate. The study's results also underscore the importance of data journalism in environmental reporting, which could help improve public understanding and promote evidence-based decision-making.
In the context of India's G20 presidency, the study's findings are particularly relevant. The G20 presidency provided a unique opportunity for India to showcase its commitment to sustainability and environmental protection. However, the study's findings suggest that the media coverage of environmental issues during this period was limited and lacked diversity.
Overall, the study provides valuable insights into the media coverage of environmental issues in India and highlights the need for more inclusive and nuanced reporting. By promoting a broader range of perspectives and using data journalism, the media can play a crucial role in fostering a more informed public debate on environmental issues.
The study's conclusions have significant implications for environmental reporting in India. The media has a critical role to play in raising awareness about environmental issues and promoting sustainable development. By providing more diverse and inclusive coverage, the media can help promote a more nuanced understanding of environmental issues and foster a more informed public debate.
In conclusion, the IIM-Indore study provides a valuable analysis of the media coverage of environmental issues in India during the country's G20 presidency. The study's findings highlight the need for broader coverage of environmental issues, including scientific, community, and independent voices, and underscore the importance of data journalism in environmental reporting.
Frequently asked questions
What was the focus of environmental coverage in Indian newspapers during the G20 presidency?
The focus was on climate crises and human impacts, with limited space for scientific, community, and independent voices.
What was the most prominent environmental category in the media coverage?
Weather-related stories were the most prominent environmental category.